SEG Automotive
Starter motors, alternators, and electric drives for road and light electric vehicles.
Southern Africa (South Africa, Namibia, Botswana, Mozambique, Zimbabwe, Zambia)

SEG Automotive develops and manufactures starter motors, alternators, and electric machines for passenger cars, commercial vehicles, and light electric mobility. It supplies vehicle manufacturers worldwide from a global production network. SEG is a global supplier of starter motors and alternators, and a technology leader in 48V mild hybridisation, with a range that scales from 12V machines to high-voltage traction.
Why SEG Automotive?
SEG put the first starter motor into series production in 1914 and has more than 100 years in the development and industrial production of rotating electric machines.
SEG machines are engineered for long operating times, frequent start/stop, dust, water, and high and low temperatures. These are the conditions South African vehicles and equipment run in every day.
SEG's start/stop and 48V mild-hybrid technology reduces fuel use and emissions. Its 48V Boost Recuperation Machine turns a conventional engine into a mild hybrid and saves up to 25% CO2.
SEG spans 12V starters and alternators, 48V mild-hybrid machines, light electric mobility drives, and high-voltage traction. One supplier covers combustion, hybrid, and electric platforms.
SEG products available through DNH
DNH supplies SEG Automotive's core ranges into South Africa. The cards below cover the four families most specified locally: starter motors, alternators, 48V mild-hybrid machines, and light electric mobility drives.
SEG starter motors for passenger cars and commercial vehicles, built for reliable starting in extreme heat, dust, and high-cycle start/stop duty.
SEG alternators for passenger cars and heavy commercial vehicles, sized to hold the electrical system stable as onboard loads grow.
The SEG Boost Recuperation Machine replaces the 12V generator with a 48V machine, turning a conventional engine into a mild hybrid.
SEG electric drive systems for two- and three-wheelers: e-axles, hub and mid-motors, and matched controllers for last-mile and light-cargo EVs.
Application examples
Mellow Cabs uses SEG electric drive motors supplied by DNH for its last-mile urban EV platforms.
DNH supplies SEG commercial vehicle alternators to a South African auto-electrical aftermarket distributor for resale into the local vehicle parts market.
DNH supplies SEG 48V Boost Recuperation Machines to a South African energy and e-mobility systems company.
